Features and benefits
An actionable view on local markets
When even minor dips in volume can affect your bottom line, you need clear visibility into your market. We help you assess your share of wallet and physician-level referral patterns, and provide insight into today’s populations and forecasts for tomorrow’s market.
You know that to make your system run effectively, you need the right blueprint — but building that perfect blueprint is easier said than done.
You have to factor in physician dynamics. You have to consider new investments, like virtual care. You have to balance fee-for-service and value-based care. You absolutely have to know what your competitors are doing. And you always wish you could see into other areas like ambulatory so you could follow patients across time.
State or Medicare data can be helpful. It gives you a little glimpse into the needs of the people you serve. But we’re guessing you wish you had more, like:
· Service share analytics
· Physician share analytics
· Consumer share analytics
· Growth forecasting tools
· Scenario planning tools
· Market performance benchmarking
· Business planning intelligence
Optum Market Advantage has all that and more.
With Optum Market Advantage you can use all these features to help you make informed, intelligent decisions. And our advisors can guide you to the right tools and data for your system.
With the most data, the most history, and the most support, Optum Market Advantage can help you make sure that the people you care about, are cared for.
Learn more at optum.com/market-advantage
Decision support for custom analysis
There’s no need to go it alone. Our outcomes-focused support team helps you navigate the wide range of resources we offer. They enable you to effectively utilize the more than 180 data sources at your disposal.
Strengthen your strategic planning decisions
Hear Jena Folger of Wake Forest Baptist Health explain the importance of data and analytics in health system planning.
The benefit of national perspective
While your solutions will be unique, you’re facing the same challenges as many of your peers. Our services include tools based on national utilization rates and demographics.
Fact sheet: Optum Market Advantage
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